Digital Marketing
Google Professional Exam
Applications are now open for 2024
Flexible Learning
Digital Marketing
Dive into the dynamic world of digital marketing, and get equipped with the essential strategies and skills you need to grow followers and boost sales online. Over 12 weeks, you will build your own robust marketing plan from scratch, whether for your own business, your employer, or an idea you have. From crafting compelling content and eye-catching visuals to implementing data-driven advertising campaigns, we’ll guide you through the ins ands outs of digital marketing to guarantee your marketing plan is a sales-generating powerhouse.
Funding
WMCA
Course Delivery
Online
Qualification
Google Professional Exam
Duration
12 Weeks Part Time
Mon - Thurs
Eligibility
- Must be aged 19+
- Must live in the West Midlands
- Must have lived in the UK for a minimum of 3 years
What You'll Learn
Course Content
- Social Media Channels
- Pay-Per-Click (PPC) Advertising
- Marketing Analytics
- E-Commerce Platforms
- Email Marketing
- Content Creation
- Exam Preparation and Review
- Google Professional Exam
Jobs You Can Apply For
Progression Opportunities
- Social Media Manager
- E-Commerce Marketing Specialist
- Influencer Marketing Manager
- Social Media Content Creator
Kickstart your career
Please complete the form below for more information. We will contact you as soon as we receive your online application. You can call us on 0121 714 4129 to discuss the course
FAQs
Yes! All of our courses are fully funded, including exams fees. We are able to offer this through our Adult Education Budget (AEB) provision, provided by the West Midlands Combined Authority
1. Fill out our Expression of Interest Form – please keep in mind filling out this form does not automatically enrol you for the course.
2. You’ll receive a confirmation email with an option to book a call with us at the most convenient time for you. If you don’t book a call slot, we will call you ourselves within 2 days – we will then check your eligibility, confirm your interest and answer any questions you might have.
3. Complete the Assessment
4. Fill out the Enrolment Form –and once this is done, you’re in!
5. Onboarding, induction and pre-learning – we will send you everything before the course starts
6. Your course commences -have fun!
You don’t need a technical background to join our courses. However, you do need to be able to attend the online sessions, demonstrate a good level of communication and problem-solving skills and to want to progress in your career, either in your current role or in an entirely new job.
It is our aim to ensure learners are work-ready and prepared for a job in their chosen area of tech upon course completion, so reskilling or upskilling to get a new job, or advance in your current role should be your goal! In addition, we want our learners to have fun, be sociable and create a community with their peers and alumni.
We expect 3 things from our students:
- be (extremely) motivated
- be curious
- be social
If this sounds like you, then we’ll be more than happy to have you on board if you pass all the selection process.
All you will need is a laptop or desktop computer with an internet connection to take the online sessions. It is preferable for this to have a working camera and mic, for you to get the most out of the virtual sessions. In the first session of the cours we always have an ‘InstallFest’ to ensure you’ve got any software you may need.
Previous learners have also found that having two screens is really beneficial, so you can complete tasks while following along with the teacher. This could be a second computer screen or TV attached with an HDMI cable, or using a tablet as your second screen.